Kodak Rebrand

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I was a part of the last ditch effort to rebrand Kodak and bring the legendary brand back from the brink. We created a campaign showcasing how “compact” the new line of point-and-shoot Kodak cameras were. We used “long fingers.” for a wide angle camera campaign.  Our efforts also included a branding brochure that showcased the “gallery” idea—to keep your memories forever.